we present the Permanent Dye Redken SHADES EQ The SHADES EQ by Redken is a permanent hair color specially formulated for women that combines gentle care with a professional finish. This ammonia- and alcohol-free dye stands out for its vegan composition and the inclusion of ingredients such as potassium sorbate, propylene glycol, sodium chloride, and sodium citrate, which ensure a smooth application while respecting hair health and offering a less aggressive experience than conventional dyes. The product is available in shade 05cc, presented in a 60 ml format per unit, designed to provide effective coverage and long-lasting color with intense, balanced highlights—ideal for those seeking sophisticated color with natural results. Its alcohol- and ammonia-free formula reduces scalp irritation and helps maintain hair fiber condition after application, making it suitable for frequent use. Additionally, its French origin reinforces its professional character and commitment to high-quality standards. The line features exclusive “bonder inside” technology, which helps strengthen hair during coloring, minimizing damage and improving fiber resistance. This product positions itself as an advanced option for women looking for a permanent dye that combines effectiveness, hair respect, and a conscious formula with selected ingredients for balanced care. In summary, Redken SHADES EQ 05cc offers a professional solution that harmonizes color permanence, safety, and hair treatment within a vegan and free-from-harsh-ingredients proposal, aimed at those who value both aesthetic results and hair nourishment and protection.