La Riche Directions Colour Hair Dye is a bright shade of blue hair dye with purple undertones. This neon hair dye is now available in a multipack so you can top up your colour or use your 4 tubs to cover your long hair. Just like all of La Riche's hair dyes, this punky blue hair colour is made using a vegan-friendly formula that conditions while it colours so you can enjoy healthy hair with your new vibrant blue hairstyle.To use La Riche Neon Blue hair dye make sure to wear protective gloves. Evenly apply your Directions hair dye to towel-dried hair using a tint brush or comb. Next, allow your hair dye to process for 15-30 minutes before thoroughly rinsing your hair to complete your blue hair transformation. Before using your neon blue hair dye make sure to read the instructions and perform a patch test to check for allergies. Directions Neon Blue On Brown HairDirections Neon Blue on brown hair may give a subtle tint to your hair but for best results use La Riche Neon Blue on pre-lightened bleached hair. If you would like to use Directions Neon Blue on dark hair then why not perform a strand test to check the results on your hair? Please Note: Hair dye results may vary depending on your hair type, base colour and hair porosity; the image of the hair dye is a representation of the finished colour and is not a guaranteed result. Note: Hair dye results may vary depending on hair type, hair porosity & base colour.Style: Semi-Permanent Hair DyeColour: Neon BlueVolume: 88mlFree From: PPD Free, Ammonia Free, Peroxide Free, Vegan Friendly, Cruelty-Free.Duration: 2 - 6 weeks.Brand: La Riche Directions.For Best Results: Follow Included Instructions